Gordon W. Davis, Ph.D.
Chairman / Partner
Gordon W. Davis, Ph.D., founder, currently serves as the company chairman. Davis earned two B.S. degrees from Washington State University in the 1960s. In 1968, Davis started as an intern high school teacher in Washington. He was an instructor at Texas A&M University for five years while finishing M.S. and Ph.D. requirements, followed by 13 years as a faculty member at the University of Tennessee and Texas Tech University. In 1984, Davis embarked on an entrepreneurial experience when he started Creative Educational Video, later becoming CEV Multimedia and now iCEV, after finding traditional agricultural science textbooks were inadequate.
Throughout his 53-year career, Davis has received 49 university, business and industry awards, which include: National Agricultural Alumni Association Ruby C. McSwaim Outstanding Philanthropist Award’ Sigma Chi International Fraternity Significant Sig Award; Honorary American FFA Degree; American Meat Science Association Intercollegiate Meat Judging Meritorious Service, Signal Service and Industry & Organizational Leadership Awards; University of Tennessee College of Agriculture Outstanding Teacher Award; Texas FFA Foundation Passion for Excellence Award; Texas Tech University College of Agricultural Sciences & Natural Resources Outstanding Agriculturalist Award – Agribusiness; Association of Fundraising Professionals (Texas Plains Chapter) Outstanding Philanthropist Award; Washington State University Alumni Association Alumni Achievement Award.
Davis also coached two national championship meat judging teams, winning first at Texas A&M University in 1973 and again at Texas Tech University in 1989.
Despite Davis’ extraordinary accomplishments, he graciously attributes this success to the “players” he has been associated with throughout his career. The Gordon W. Davis Chair in Meat Science and Muscle Biology was established in 2006. Texas Tech University also named the Gordon W. Davis Meat Laboratory in his honor. In 2012, iCEV was named to both the Governor’s State of Texas Small Business Award and the U.S. Chamber of Commerce’s Blue Ribbon Small Business Award lists. iCEV was recognized as the 2014 Association of Career & Technical Education (ACTE) Business Leader of the Year. Davis and iCEV are extremely proud of these recognitions.
A defining moment in Davis’ life was when his family earned the 1964 “Washington State Dairy Family of the Year” award. In fact, much of his success can be attributed to the work ethic instilled in him by his parents while working on the family farm. However, business associates point to Davis’ ability to focus and his pursuit of excellence as the key to his numerous accomplishments. Whether on the high school, university or business level, Davis has an unwavering commitment to upholding the highest standards of scientific investigation and professional comportment. Additionally, Davis has an uncompromising commitment to the advancement of knowledge, not only for himself, his students and his family, but for iCEV teachers and students as well. Davis is most known for the motto, “it’s all about the kids,” and his pursuit of becoming “world class” while encouraging others to do the same. Philanthropy is important to Davis and his family and in 2020, the Gordon & Joyce Davis Foundation was created in perpetuity to award scholarships to students planning to attend community colleges, universities or trade schools.
President & CEO / Partner
As president and CEO, Dusty Moore is strongly focused on platform development, as well as customer service, marketing and sales. Dusty’s career at iCEV began in 2002 as a student production coordinator responsible for developing curriculum for various subject areas. His duties included researching, writing and editing educational video productions and Microsoft PowerPoint presentations and correlating materials to state educational standards.
To aid sales during the Texas textbook adoption, Dusty served as a curriculum sales consultant from 2004 to 2005 managing a territory that included more than 200 accounts, of which nearly 90 percent adopted and implemented at least one state-approved course of study. After finishing the adoption, Dusty was named production manager and was then promoted in 2007 to vice president of production. In this role, he managed a team in developing 547 copyrighted multimedia curriculum products for classrooms nationwide. In addition, he co-developed Pathway and Multimedia Pathway Unit products, which were adopted in 13 states for various Career and Technical Education (CTE) courses.
Due to his previous sales experience and dedication to iCEV, Dusty switched roles in 2009 becoming vice president of business development. During this period, he worked with Mark Johnson in hiring, managing and training a 20-plus person direct sales team covering 23 states. In 2011, Dusty was promoted to partner, and in 2012, Moore was promoted to president of iCEV and began developing the company’s online platform. Due to his outstanding leadership and vision, Dusty was named president and CEO in 2020.
“Dusty combines work ethic, leadership, IT skills and business acumen to a remarkable level,” said iCEV’s founder, Gordon W. Davis. “We are lucky to have someone of Dusty’s caliber leading our company into the future.”
Dusty’s passion for CTE originates from his childhood. Growing up in Boys Ranch, TX, he saw the role CTE programs played in shaping the lives and careers of several of his classmates, as well as his own. In high school, Dusty was active in the FFA program where he served as a chapter, district, area and state officer. His involvement in FFA led him to Texas Tech University, where he pursued a degree in agricultural communications and was involved in several agriculture education-related organizations such as the National Reserve Champion Meat Judging Team, the Alpha Gamma Rho Fraternity and Agriculture Ambassadors.
Dusty and his wife, Ginger, have their hands full with twins, Ella and Daphne, and younger daughter Macy.
Executive Vice President / Partner
Clayton Franklin, Executive Vice President of Brand Management, is originally from Tucumcari, NM, and graduated from Kansas State University with her bachelor’s degree in animal science in 2001. Franklin was involved in numerous successful judging teams during her high school and college career, placing high individual in more than ten contests nationally. She joined iCEV as a student production coordinator while earning her MBA at Texas Tech University. In 2002, Franklin was one of 12 individuals to receive the Texas Business Hall of Fame Scholarship at Texas Tech University.
During her time as a production coordinator, Franklin was responsible for coordinating the development of educational multimedia presentations in both video and Microsoft® PowerPoint® formats and was the primary developer of the company’s top-selling DVD (i.e., Career Planning Basics) for that time. In 2003, she was named marketing director and was promoted to vice president of marketing in 2007. As vice president of marketing, Franklin coordinated all aspects of point of sale materials, organized and planned conventions/conferences, assisted in the development, design and maintenance of the company website, promoted products and executed contracts with more than 70 resellers, as well as managed the support staff for all curriculum sales consultants.
Due to her previous experience in producing content, Franklin changed roles in 2012, becoming vice president of brand management.Together with a team of more than 30 employees, Franklin has managed the development of more than 1,150 copyrighted materials, and she takes great pride in creating a product educators want to use and students find engaging. Under Franklin’s leadership, iCEV has developed three new subject areas: Health Science, Law, Public Safety, Corrections & Security and Science, Technology, Engingeering & Math (STEM). While her primary responsibility is leading content creation, Franklin additionally heads all instructional materials adoption efforts. More than 500 courses of study across 16 different states have been approved in textbook adoptions across the nation. Additionally, she works closely with both the marketing and sales departments to maintain the integrity and name recognition of the iCEV brand.
She received iCEV’s Employee of the Year in 2005 and the Aubrey N. Davis Family Award in 2007. In recognition of her performance, leadership and dedication, Franklin, along with three others, was promoted to partner of iCEV in 2011 and in 2020 was promoted again to executive vice president. Franklin unquestionably attributes her success to being a “product” of Career & Technical Education. Her passion for CTE is the inspiration for her commitment and enthusiasm toward her efforts at iCEV. Franklin is actively involved in the CTE community by presenting at several CTE conferences like the national CareerTech Vision annual conference and others across the country.
“Clayton is a gifted leader, and iCEV has been blessed to have her contribute to stages of the iCEV content development process,” said iCEV’s founder, Gordon W. Davis.
Together with her husband Wade, she enjoys working on the family sheep farm and watching her son, Hudson, show lambs and play youth sports, along with volunteering her time to help young men and women with their FFA and 4-H livestock projects.
Executive Vice President / Partner
Under Mark Johnson’s leadership, iCEV’s direct sales presence has grown from nine states in 2008 to 49 states in 2021. He has secured multiple state-wide deals, including full-state adoptions in Arkansas and Idaho, and has begun to work with various international groups to bring iCEV resources to Career and Technical Education (CTE) educators worldwide.
Mark joined the company in 2003 as a curriculum and sales consultant working directly with teachers and directors to integrate products into CTE programs and offering professional development training, product implementation and support for customers.
Mark was promoted to eastern division sales manager in 2008 and vice president of business development in 2010. A year later Mark became a partner. He became executive vice president of business development in 2020 and is responsible for hiring, training, and mentoring all outside sales representatives. Managing a 50-member team, Mark enjoys learning from each salesperson as much as he enjoys helping them with their customers. With his leadership, sales have increased 10-fold since 2003.
Originally from Springfield, MO, Mark graduated from Missouri State University with a bachelor’s degree in marketing/sales management.
A gifted presenter, Mark speaks at numerous conferences and workshops and conducts more than 200 online training and staff development sessions for current and potential customers each year. Along with working directly with teachers, Mark is passionate about developing and building teams.
Mark received the Aubrey N. Davis Family Award in 2007 for his integrity, savvy and team mentality and was the inaugural winner of the Eddie Puckett Salesperson of the Year Award in 2008. He serves on the CTE Advisory Board for Huffman Independent School District (ISD) and the Huffman ISD Citizens Advisory Leadership Committee. He was a member of the PAC Committee for the 2016 school bond.
Mark and his wife, Michelle, have three children Paige, Adrianna, and William, all of whom are involved in volunteer work and extracurricular activities. In his free time, Mark enjoys golfing with friends and spending time with family at the beach.
Director of Business Operations
Bryce Moore began working at iCEV as a data and contracts analyst, specifically charged with managing, cleaning and analyzing iCEV’s data to interpret patterns and trends to highlight areas of growth and improvement. He has extensive experience in data analysis in various fields, and his previous work experience includes interpreting data and providing suggestions for improvements based on quantitative information. At iCEV, Bryce continually seeks to make in-house data more efficient, and he plays a key role in reviewing, negotiating and executing business contracts.
In 2021, Bryce led an overhaul of the company’s customer relationship management and marketing automation platforms in order to meet iCEV's growth needs. He has also been instrumental in working with the technology team to improve security resources and to develop a plan for increased technology certifications such as NIST 800-171.
Promoted to director of business operations in 2021, Bryce oversees iCEV’s customer success department and continues to lead all data and contract analysis. Together with his team, he takes pride in successfully onboarding and educating iCEV users by supplying impeccable customer support and providing implementation strategies for product incorporation. He also is responsible for tracking customer growth and product usage to aide in customer retention and to help guide iCEV’s business development team in their efforts.
Bryce earned a bachelor’s degree in business administration with a concentration in energy commerce from Texas Tech University.
Outside of work, he enjoys hunting, golfing, fishing and being outdoors with his wife, Kendall, and two sons, Lawson and Rhett.
Director of Business Development
Lora Hurley’s energy and passion for education and team-building led her to a successful career focused on technology designed to enable and elevate educators at every level.
Deep subject expertise, tech savvy and trusted relationships built over 20-plus years in her chosen field, prepared Hurley to serve others as caring teammate and a capable strategic partner to executive-level educators in K-12 to higher education institutions looking for solutions supported by technology. Collaborating with school superintendents, administrators, and curriculum and CTE directors, her primary focus is bringing forward practical curriculum solutions to individual educators at work within virtual, traditional or hybrid learning environments.
As Director of Business Development, Hurley is charged with managing a 60-person team in sales, renewal, retention and customer success. Her executive responsibilities include goal-setting, forecasting, planning, sales methodologies, personnel onboarding and training. Clients and peers also turn to Hurley for her knowledge of K-12 institutional infrastructures and the changing landscape for funding sources and procurement processes.
Hurley is a native West Texan--a proud product of Odessa College and Texas A&M University. She spent 10 years in educational technology with Apple Computer, Inc. She is a traveler and a golfer who enjoys time with family and friends. Her philanthropic support includes the Ann Richards School for Young Women and the Kay Yow Cancer Foundation.
"When what we do together adds up to sparking the curiosity of a single student--one who is then inspired to learn more--then I know what we all do to support that teacher is worth it, " said Hurley.
Higher Education Consultant
Landee Kieschnick is originally from Vernon, TX, but now calls Lubbock, TX home. A die-hard Red Raider, Kieschnick earned a bachelor’s degree and master’s degree in agricultural communications from Texas Tech University. During her college career, Kieschnick worked for several entities, including Texas Farm Bureau, Cactus Feeders and Texas Tech Meat Science. As part of her master’s degree program, Kieschnick traveled to Australia and conducted a needs assessment for implementing agricultural communications curriculum in colleges across the country.
As an iCEV Curriculum Consultant, Kieschnick works with CTE teachers across New Mexico. In her travels across the state, Kieschnick has enjoyed meeting teachers and helping each teacher find resources to make their job easier.
"What I enjoy most about my job is showing a resource to a teacher that can be a tremendous help in their classroom. Many teachers have numerous teaching preps, and if I can make one hour of their day better, I feel satisfied that I have done a good job," said Kieschnick.
In her free time, Kieschnick likes to travel and spend time with friends and family, especially her nephew. Kieschnick can play the accordion and is known to play at family functions. She also owns her own videography company and has produced videos for a variety of clients and events.
Professional Development Specialist
After teaching business in Abilene, TX, Sharon Eichhorst, joined the iCEV team due to her passion for Career & Technical Education. She wanted to continue working with CTE teachers and students after teaching business courses in Abilene, TX. Eichhorst holds a bachelor’s degree in marketing from Stephen F. Austin State University and a master’s degree in education from Hardin Simmons University.
Eichhorst holds a meaningful role at iCEV. She offers continuous professional development opportunities for teachers. She serves as a point of contact for iCEV users to have their questions answered and to learn how to use the platform.
When asked why CTE is important, Eichhorst said, "Not all students need to go to college, but they need to learn a skill, and CTE gives them the opportunity to learn the skill in high school."
Outside of her work for iCEV, Eichhorst enjoys spending her time with family and friends. She also enjoys going to the lake and reading.
Customer Success Specialist
As a Texas native, Batenhorst has an extensive background in Career & Technical Education. Using her passion for the industry, Batenhorst has joined the iCEV team as a Customer Success Specialist. Batenhorst is a Texas Tech University alumnus where she earned a bachelor’s degree in animal science with a minor in agribusiness management.
"CTE teaches kids real-life skills which make them a more well-rounded individual," said Batenhorst. In her role at iCEV, she works alongside Territory Managers from across the country to help educators make the most of their iCEV subscription and better serve their students.
Outside of work, Batenhorst enjoys staying active, traveling and trying new things.
Customer Success Specialist
While Carolyn Berry is originally from Hermleigh, TX, she has called Lubbock home for the last few years. She holds a bachelor’s degree in interdisciplinary agriculture from Western Texas College. During her studies, she spent time student teaching at Westbrook High School, where she primarily taught agricultural courses.
Berry has a passion for the agricultural industry and enjoys sharing agricultural concepts, practices and innovations with others. Prior to joining the iCEV team, Berry spent time working in the retail industry.
She enjoys helping others and collaborating on various projects. As a Customer Success Specialist, Berry will be working with CTE teachers and iCEV Territory Managers across the country. She will be helping teachers use their iCEV subscription to its full potential and serve as a resource for teachers.
"I am excited for my role at iCEV," said Berry. "I am looking forward to sharing the resources and materials iCEV offers with numerous teachers and students."
When Berry is not helping others, she enjoys reading, fishing and spending time with her family.
Customer Success Specialist
Delacy Bruggeman is a graduate of Texas Tech University, where she earned a bachelor’s degree in family and consumer sciences education with a minor in agricultural leadership. Before joining the iCEV team, she served as a high school family and consumer sciences teacher specializing in Culinary and Food Science.
As a Customer Success Specialist, Bruggeman works alongside Territory Managers to help customers get the most out of their iCEV subscription. Bruggeman is glad to still be apart of Career & Technical Education and looks forward to interacting with teachers across the nation.
"CTE gives students applicable skills and a multitude of opportunities to be industry ready for their future career," said Bruggeman.
Outside of work, she enjoys playing with her dog, Benji, spending time with friends and trying new restaurants around Lubbock.
Customer Success Specialist
Sydney Witte has joined the iCEV team as a Customer Success Specialist. Originally from Clint, TX, Witte has called Lubbock, TX home since earning her bachelor’s degree in Agricultural Communications from Texas Tech University.
Witte has experience in the agricultural industry and working in government and policy settings. She has worked in Austin, TX, with Senator Charles Perry and Congressman Jodey Arrington in Lubbock, TX. Witte volunteers at the Ronald McDonald House Charities of the Southwest. Additionally, Witte is a member of the Texas Agri-Women South Plains Chapter and was a member of the Lubbock Chamber Leadership class of 2018.
Growing up in a family highly involved in CTE programs, Witte is passionate about the field of CTE. She recognizes the dedication and the determination CTE teachers put forth every day. She is excited about her position at iCEV and being able to provide CTE teachers resources for their classrooms. Witte enjoys the iCEV work environment and believes, “everyone is here to help you excel."
In her spare time, Witte enjoys traveling and spending time with friends and family. She can also prefers podcasts and audiobooks over music.
Customer Success Specialist
Wharton is originally from Syracuse, Kansas, but move to Lubbock, Texas to become a Texas Tech Red Raider. For the last few years, she has been sporting red and black and enjoying West Texas sunsets. She has recently joined the iCEV team as a Customer Success Specialist.
Growing up on a ranch, Wharton knew from a young age she wanted to work in the agricultural industry. Following her passion for the industry, Wharton earned a bachelor’s degree in animal science from Texas Tech University.
Wharton is people oriented and enjoys assisting others any opportunity she has. She is inspired to work with CTE teachers and iCEV Curriculum Consultants around the country in her role at iCEV. Wharton serves as a resource for teachers to have their iCEV questions answered and to learn iCEV’s newest updates.
In her spare time, Wharton enjoys riding horses and playing with her dogs.
Business & Industry Partnerships
Director of Business & Industry Partnerships
Kelli Neuman joined the iCEV team as the Director of Business and Industry Partnerships in 2019 after admiring the company from afar for years. Neuman is originally from Winnie, TX and holds a B.S. in agricultural communications from Texas Tech University and was a Soderquist Fellow at John Brown University where she earned an M.S. in leadership and ethics from the College of Business.
Neuman's experience in government and organizational settings, as well as Career & Technical Student Organizations. She worked as a Congressional Intern for the U.S. House of Representatives and was a Project Coordinator for Soderquist Leadership for two years. Most recently, Neuman worked in youth leadership development as the Leadership Development Coordinator for Texas FFA before joining the iCEV team.
Coming from a family of public-school teachers, Neuman is passionate about the field of education, especially Career & Technical Education. "I’m grateful I get to work at the intersection of business, education, and government. All three are important to providing access to high-quality college and career opportunities, and that intersection keeps every day different and interesting! " She says it is rewarding to facilitate opportunities for business and government entities to interact and discuss what is best for both learners and the economy.
When she isn’t working to foster relationships with industry and government officials on iCEV and our industry partners’ behalf, Neuman enjoys chasing new experiences and expanding her knowledge about a variety of subjects. She also enjoys traveling and spending time outdoors.
Industry Relations Coordinator
Chandler Wallace is the newest addition to the iCEV business and industry partnerships team. Originally from Lubbock, Texas, Wallace holds a bachelor’s degree in agricultural business from Stephen F. Austin State University. During college, Wallace served as a senator for the college of agriculture, was a member of the Tri-Delta sorority and served as an agricultural ambassador.
In her role as the industry relations coordinator, she will be working to provide students opportunities to earn industry certifications across the nation. Wallace admires the value of career and technical education and the power it has to spark an interest or passion in students for the future.
"I have always been passionate about education, especially CTE-based education, and encouraging students to fortify their education in different ways, " said Wallace.
On weekends, Wallace can be found spending time with friends, helping her younger brother raise show pigs or spending time outside hunting and fishing.
Controller / Human Resources Manager
Karen Crowell, Controller and Human Resources Manager, is a Lubbock, TX native. She has more than 35 years of bookkeeping, customer service, human resources and accounting experience. Prior to joining iCEV, Crowell worked as a bookkeeper for a concrete company. She responded to an iCEV newspaper ad looking for someone with accounting and software experience and has been an integral part of iCEV ever since.
Crowell was awarded the Employee of the Year Award in 2012, and in 2013, she was the recipient of the Aubrey N. Davis Family Memorial Award. Crowell says she has enjoyed seeing iCEV grow and is proud to be part of a small company that is involved in so many areas of education. Crowell believes iCEV's focus on teamwork and collaboration is the key to the company's success.
In her spare time, Crowell enjoys gardening, scrapbooking and making stained glass. She has three dogs and loves to spend time in the mountains.
Customer Service Manager
Cheryl Finkbone, Customer Service Manager, is originally from Amarillo, TX, but spent most of her childhood in Romeo, MI. She has spent the majority of her adult years in Carlsbad, NM and Lubbock, TX. Finkbone has a bachelor’s degree in from New Mexico State University and more than 25 years of customer service experience, as well as six years of experience in technical writing. She has been with iCEV since May 2012.
Finkbone is extremely passionate and dedicated to iCEV’s customers. She appreciates the teamwork and camaraderie of the customer service team, and she likes to help teachers solve issues so they can use iCEV products successfully.
"My favorite thing is speaking with teachers from across the country and hearing the passion in their voices for what they do," said Finkbone.
Finkbone has been the recipient of several company awards, including the Employee of the Year Award in 2014, the Aubrey N. Davis Family Memorial Award in 2016, the 5-Years of Service Award as well as the Nonni Award in 2020.
"My greatest professional accomplishment to date is becoming Customer Service Manager,” said Finkbone. “My greatest personal accomplishment is raising two independent, intelligent, passionate, beautiful, strong daughters."
Finkbone and her husband, Sean, have two daughters, Tiffani and Chelsea. Chelsea is married to Matt, and they have two sons, Gage and Gavin. When she isn’t assisting teachers, Finkbone can be found spending time with her family or riding Jeeps in the mountains.
Customer Service Specialist
Tiffani Finkbone, customer service specialist, had a wide variety of experiences before joining the iCEV team. Finkbone holds a bachelor’s of art degree with a concentration in art history from Texas Tech University. In her previous work experience, she choreographed shows for the Texas Tech Goin’ Band from Raiderland color guard team.
In her current position, Finkbone enjoys interacting with a variety of people. She says the work environment and getting to help teachers are her favorite parts of her job. Since starting at iCEV in August of 2020, Finkbone has learned more about Career and Technical Education. She is inspired by the determination and passion teachers have for their jobs.
"Career & Technical Education provides students the opportunity to better navigate the job market upon graduating high school," said Finkbone.
Finkbone has performed on national television and at Disneyland. In her free time, she loves to paint and spend time cooking.
Customer Service Specialist
Cynthia Hernandez, iCEV’s Customer Service Specialist, has over 10 years of experience in customer support.
Hernandez enjoys the fast-paced, family atmosphere at iCEV. She is passionate and dedicated to iCEV’s customers. Each day, Hernandez strives to help teachers be successful with iCEV by providing them the support they need to work through their technological issues.
When Hernandez isn’t providing support for teachers, she enjoys spending time with her kids. She also enjoys playing softball.
Customer Service Specialist
Danielle Rodriguez, Customer Service Specialist, is a native of Lubbock, TX, where she graduated from Monterey High School. Prior to joining iCEV, Rodriguez worked as an operations supervisor.
Rodriquez enjoys her role in customer service and being able to assist teachers.
"I like that I get to interact with the customers as well as sales reps to assist with issues they may be having. I also love how my role allows me to witness and assist all accounts that utilize iCEV. I love the interaction I get to make with them and to hear them say how much they love iCEV."
Through her time at iCEV, Rodriquez has come to develop a passion for Career & Technical Education.
"I love that CTE programs/teachers provide skills for students to apply in their future careers. With the help of CTE teachers, students can benefit from the CTE programs their schools offer and have a higher success rate."
Rodriguez also appreciates the history and culture of iCEV and is passionate about her part in maintaining that upward trajectory.
"I love that the company has come a long way, from videocassettes to online curriculum. It shows with hard work and dedication you can do anything. I also like the people I work with; we all work together as a team to accomplish our tasks."
When she isn't assisting teachers across the country, Rodriguez can be found spending time with her husband and sons or watching sports.
Customer Service Specialist
Melissa Rodriguez, Customer Service Specialist, is originally from Marfa, TX but calls Lubbock, TX home. Prior to joining iCEV, Rodriguez worked for the State of Texas and has experience as a legal secretary, child support officer, and in customer service.
Rodriguez enjoys the fast-paced atmosphere of customer service and appreciates the teamwork the entire customer service team employs to assist customers in a timely and organized fashion.
Rodriguez enjoys spending time with her husband, Federico, and their children Sara, John, Joshua and Nikki. She also likes to garden, listen to music and run in her free time.
Customer Service Specialist
Ashley Sears, Customer Service Specialist, has many years of experience in customer experience, which were primarily in retail and financial institutions before joining iCEV.
In her current position, Sears enjoys interacting with a wide variety of people. She says, "I love talking to all the different people. On a daily basis, I have the pleasure of talking to our sales reps, teachers and sometimes even students. It is interesting to hear all the different stories that people have to tell. I also enjoy being able to help them with whatever issue they are having and being able to make their lives a little bit easier."
Since starting at iCEV, Sears has been able to learn more about the field of Career & Technical Education. She is inspired by the passion teachers have for helping their students succeed.
"I love that CTE starts getting young people prepared for life after school. It provides them with knowledge and skills that will hopefully put them on the path to success."
In her free time, Sears enjoys spending time with her family and her dogs.
Customer Service Specialist
Cristina Simons, Customer Service Specialist, brings eight years of customer service experience to the iCEV team.
Simons believes the curriculum and certifications iCEV offers allows teachers, students and the workforce to advance in their personal and professional lives.
Simons enjoys her iCEV co-workers and working with a wide variety of people. She says her favorite part of her role is, “Being able to interact with different individuals on a daily basis and being able to help them in whatever way they may need.”
During her time off, Simons loves spending time with her three pets and two children who keep her on her toes. Simons also enjoys playing tennis and cooking.
Customer Service Specialist
Erika Watson, Customer Service Specialist, is completing her second year at iCEV. Prior to joining iCEV's customer service team, Watson worked as a legal assistant in family law for 13 years and as a process server for the State of Texas for five years.
Watson enjoys the camaraderie of iCEV and likes interacting with teachers and sales representatives.
She was the 1992-1993 Fiesta Americana Queen and enjoys crafting and selling makeup products.
Customer Service Specialist
Margie Ysasaga, Customer Service Specialist, has worked in a variety of careers and fields. She has extensive experience as a police dispatcher and was the vice president of a family owned business for 15 years. She also has also worked as a staffing supervisor, a college career advisor and as a team leader in the retail industry.
Outside of assisting iCEV customers, Yasasaga enjoys cooking and spending time with her family.
Technical Support Specialist
Thomas Bennett, Technical Support Specialist, is no stranger to helping teachers with technological issues. In his previous experiences, he worked as a computer technician for 20 years. Before joining the iCEV team, Bennett served as a Career and Technical Education teacher for two years. In addition to his extensive experience in technology, he has a master’s degree in educational technology.
Bennett was an avid iCEV users while teaching a multitude of CTE courses at Santa Fe High School. He says, "iCEV helped me more than I can ever communicate my first year of teaching. " Bennett’s experience with iCEV helps him relate to teachers and troubleshoot technical issues. He says he enjoys being able to help CTE teachers and "helping others is what drives me from day to day," said Bennett.
"CTE is what prepares students for their future,” said Bennett. “If we can show them anything new that they enjoy; then they will be a lifelong learner and have the ability to develop this joy into something that can help them well into the future."
In his spare time, Bennett enjoys continuing his education and spending time with his wife.
Vice President of Brand Management
Megan O’Quinn, Vice President of Brand Management, has been an asset to the iCEV team for more than 15 years. Education has always been a priority for O’Quinn due to her involvement with CTE in high school and her parents being teachers for over 30 years. Because of the influence education has had on her life, she enjoys getting to work with teachers and making their jobs easier every day.
O’Quinn is a proud Texas Tech alum and holds a bachelor’s degree in animal science and a master’s degree in agricultural communications. O’Quinn started her tenure with iCEV while she was in college. Due to her familiarity with the iCEV curriculum, she wanted to be involved in designing curriculum, materials and resources for teachers to use in their classrooms. O’Quinn has worn various hats since joining the iCEV team and values the role CTE plays in the lives of students across the country.
"Regardless of whether a student is wanting to go to college, technical school or directly into the workforce, CTE provides students with not only work-related skills but life skills," said O’Quinn. "I know the CTE courses I took while in school not only helped prepare me for college but also how to manage my time and explore areas I was passionate about prior to enrolling in college."
In her current role, she oversees content creation from planning to implementation. O’Quinn also serves as a resource for teachers to learn how to effectively use iCEV and to have their questions answered. "I love that I am able to see and work with our content in all of its phases from planning to production to implementation in classrooms across the U.S.,"said O’Quinn.
During her time at iCEV, O’Quinn has been recognized for her dedication and passion to iCEV and CTE. In 2011, she was the recipient of the Aubrey N. Davis Family Memorial Award, and in 2013, she was honored as the Employee of the Year. She has also held the position of Commissioner for the iCEV College Football Pick’em.
O’Quinn enjoys reading, watching sports, traveling to National Parks and spending time with her husband, Travis, and their dog, George.
Quality Control Director / Adoption Coordinator
Angela Dehls has been a valued member of the iCEV team for 20 years. She began as a database assistant and now serves as quality control director and adoption coordinator. Angela holds an Associate of Applied Science degree in child development and is certified in early childhood administration. In 2003, Dehls received the Audrey N. Davis Award and the Employee of the Year Award in 2000 and again in 2017.
In her time at iCEV, Dehls has reviewed over 1,500 lessons and has managed the majority of state adoptions for the company. She says the most rewarding project thus far was the recent Texas State Proclamation 2017 adoption.
She enjoys being a part of a company that is helping students succeed in the classroom and excel their futures. She says, “Being a part of a company which has grown from just four employees at one point to where we are today and being able to help our part-time college students develop the skills they need to be successful in their chosen career is a very rewarding experience.”
Angela says her greatest accomplishment raising a responsible, level-headed, and successful son, Justin. For fun, Dehls enjoys listening to music and audiobooks.
Lead Instructional Content Specialist
Whitney Welch, Brand Manager, has been with iCEV for more than three years. Welch was born in Madison, WI and grew up near Lansing, MI. Welch attended Michigan State University for her undergraduate program and earned a degree in professional writing. She attended Colorado State University for graduate school and completed a degree in English rhetoric.
Welch has worked as a writing tutor, teaching assistant, and graphic designer. She also worked as an au pair in Berlin for a year after college.
During her time at iCEV, Welch has been an integral part of developing several new courses and materials, primarily the forensic science course. Her favorite part of working at iCEV is getting to learn about other career areas during the design process of new materials.
"I love hearing people talk about what they're passionate about, so my favorite thing is getting to do interviews with experts. I get to talk to so many awesome smart people and get to see so many cool workplaces that I would never have the opportunity to see otherwise. So many times I've walked away from interviews, feeling like 'Oh my gosh! I need to change careers because this is so cool!' because I get so excited! My goal is always to help this get translated to the materials we make so students get just as excited about the content as I do!"
When she isn't working, Welch enjoys listening to podcasts and going to escape rooms. She also likes to spend time with her pets, Peanut and Moonshine, who she likes to train to do "useless tricks." She also enjoys reading post-modern literature, traveling, knitting and crocheting, and binge-watching television shows.
Instructional Content Specialist
Rachelle Blinoff-Mudd, Instructional Content Specialist, brings unique experiences and passion to the iCEV team. Blinoff-Mudd studied sports medicine at Boston University and later earned her master’s degree in education administration. Upon graduating, she began her career as an athletic trainer and later served as a high school CTE teacher.
Blinoff-Mudd developed her passion for CTE while serving as an athletic trainer and teaching health science courses. As a CTE teacher, she taught Sports Medicine, Human Anatomy and Biotechnology courses.
Blinoff-Mudd is thrilled to join the iCEV team. In her role at iCEV, Blinoff-Mudd will be using her classroom experiences to help create curriculum and instructional materials for teachers and students.
"CTE is amazing, because it exposes students to potential career opportunities they may have never considered,” said Blinoff-Mudd. “Even if a student learns they are not interested in the field they are studying, they are still developing employability skills that can be used across many professions while enrolled in CTE courses. "
In her spare time, Blinoff-Mudd is a sports enthusiast. She and her husband travel to various National Basketball Association, Major League Baseball and National Hockey League games each year. She especially enjoys rooting on the Los Angeles Kings, Los Angeles Dodgers and Los Angeles Lakers.
Instructional Content Specialist
Alyssa Tarbet grew up in Sweetwater, Texas, where the world's largest rattlesnake roundup is held each year. She holds a bachelor's degree in agricultural communications from Texas Tech University. Tarbet has experience working in the agricultural industry, including roles at Elanco, National Sorghum Producers and various livestock shows.
As an Instructional Content Specialist, Tarbet enjoys helping others find and develop their passion and a future career. She uses her skills to develop and write iCEV curriculum for various CTE subjects. Tarbet has had a passion for CTE from a young age.
"I am extremely grateful for the role CTE played in my life, both personally and professionally," said Tarbet. "Through experiential learning, students obtain a set of skills that are marketable in the workforce. I love how CTE and iCEV recognize multiple components of career success and prepares students with a strong knowledge base and skillset."
Tarbet comes from a large family with seven siblings. In her spare time, she enjoys spending time with her husband, Bryce, and their dog, Beaux. Her hobbies include photography, working out, cooking and baking. She also loves to decorate, rearrange and organize her house.
Instructional Content Specialist
Knikole Taylor has an extensive background in Career & Technical Education (CTE). She earned her bachelor’s degree in finance from Texas A&M Commerce and her master’s in education administration from Lamar University. Taylor is currently working on her doctorate at Dallas Baptist University.
Taylor has 19 years of experience in public education. During her time in education, Taylor served as a campus and district administrator for nine years and a teacher for 10 years. Taylor has a passion for designing and delivering learning experiences to students and adults. In her role as an Instructional Content Specialist at iCEV, Taylor will be coupling her previous experiences in education to develop curriculum and instructional materials for iCEV’s online platform.
"I am excited for the opportunity to provide educators the means to help their students succeed through interactive lessons, " said Taylor.
As a bibliophile, Taylor can be found with a book in her hands in her spare time.
Cari Collins has an extensive background in Career & Technical Education. From, teaching Family and Consumer Sciences to writing curriculum, Collins has a passion for CTE and watching students grow personally and professionally.
She graduated from New Mexico State University with a degree in home economics education with a minor in family, child and consumer sciences. Collins has over eight years of classroom teaching experience and has worked at the Curriculum Center for Family and Consumer Sciences at Texas Tech University for three years. Using her background in curriculum and experience as a CTE educator, she is an asset to the Brand Management team as they develop innovative and effective content for iCEV.
As a Content Developer, Collins researches, organizes and writes content for lessons and curriculum activities. She says the most rewarding part of her job is helping take the pressure off teachers by developing curriculum for them. Collins believes this allows teachers to have more time to interact with their students.
"CTE is important because it enables students to take the lessons they learn in other subjects and apply them to their daily lives, " said Collins.
Outside of work Collins enjoys hobbies like roller-skating and playing the guitar, but can often be found spending time with her family, reading or crocheting.
Kay Leigh Shannon
Originally from Abilene, Texas, Shannon holds a bachelor’s degree in marketing from Hardin-Simmons University. She received her first master’s degree from Texas Tech University in communication studies and is currently working on her second master’s degree in mass communications at Texas Tech. In her previous work experiences, Shannon has taught and researched at the collegiate level.
In her previous teaching experiences, Shannon has taught Public Speaking, Writing for Media and Communication, Research Methods, Nonverbal Communication and more at Texas Tech University. She has a passion for education and is excited to continue working in education as a Content Developer at iCEV.
"I appreciate that my teaching experience carries over to my position as a Content Developer, " said Shannon. "I am happy to pursue this opportunity to work with both students and teachers in a different role. "
Shannon believes it is important for students to take the content they are learning in the classroom and apply it to the workforce. Using her background in education, Shannon will be an asset to helping the Brand Management team develop new content for iCEV.
In her time outside of work, Shannon enjoys running, reading and going out to eat at local restaurants. She also enjoys traveling and being involved in community-wide events.
As a Texas native, Kim Winfrey has an extensive background in Career & Technical Education. She holds a bachelor’s degree in business administration from Tarleton State University. After obtaining her degree, Winfrey pursued a career in public education. With her experience in secondary education, Winfrey brings tremendous insights of modern education to the iCEV team.
Winfrey has over 20 years of experience in public education, where she taught business courses at various schools in Texas. Using her classroom experience, she will be developing curriculum and materials for iCEV’s Business, Marketing, Finance, IT and Media courses.
Winfrey has a true passion for CTE and is excited to continue working with CTE teachers at iCEV. She admires teachers for their hard work and dedication to their classrooms. As a former teacher, she understands how busy teachers are. "My hope is that I can help teachers be more efficient allowing them to focus on preparing their students for success," said Winfrey.
Winfrey’s entire family was active members of Texas FFA, including her three children. She is a proponent of CTSO’s and equipping students with skills needed to be successful after high school. In her spare time, she enjoys helping teachers prepare students for FFA competitions, interviews and judging events. Winfrey also enjoys traveling and camping with her husband.
David Wise, Content Developer, brings a unique perspective and background to the iCEV team. Wise has an extensive history working with STEM projects and in the engineering industry. He holds a bachelor’s degree in mechanical and ocean engineering from the Massachusetts Institute of Technology. During college, Wise focused his studies on underwater robotics and electric vehicles.
In his hometown, South Lake Tahoe, Wise developed a summer science camp for local students. He has created curriculum and taught multiple classes at the summer camp. His specialties include underwater exploration, soft circuits, robotics and electronics. His extensive background in STEM coupled with his work experiences is a great addition to the iCEV team.
In his role at iCEV, Wise will spend his days creating memorable hands-on labs and projects for CTE classrooms. " I love I get to spend my day figuring out how to make STEM subjects engaging and interesting for students, " said Wise.
He is passionate about CTE and is excited to continue working with curriculum within education. "I think CTE is critical to a well-rounded education, "said Wise.
Living in South Lake Tahoe, Wise enjoys spending time outdoors. He can be found mountain biking, paddle boarding, hiking or skiing in his free time. Additionally, he enjoys working on hands-on projects around his house. He is currently building an animatronic R2-D2 in his garage using a 3D printer.
Quality Control Specialist
After working for iCEV part-time since 2014, Sara Allen joined iCEV full-time as a quality control specialist in 2020. Allen holds an associate’s degree in photojournalism from South Plains College and a bachelor’s degree in electronic media and communication from Texas Tech University.
As a quality control specialist, Allen has been central to growing the iCEV curriculum library and overseeing the iCEV platform.
“The most enjoyable thing about my role in the quality control department is that I get to have a hand in all the productions in some way. I get to do a lot of behind-the-scenes work in editing content and uploading lessons to our online servers, as well as creating the interactive content we have available. Since starting at iCEV, I've learned every aspect of the curriculum, from the beginning research to creating graphics and even the behind-the-scenes online publishing of each lesson - so I get to wear a lot of hats sometimes. This type of knowledge and experience just isn't going to be found anywhere else,” said Allen.
During her time at iCEV, Allen has developed a passion for CTE and has particularly enjoyed her work with CTE teachers.
“Working with CTE teachers and instructors has been a wonderful experience. They have been some of the most helpful, patient people I have ever met, and most of them are so incredibly nice. I wish there were more people like that in the world,” said Allen.
Allen is an accomplished journalist and has been publishing noteworthy stories since 2014. When she isn’t writing hard-hitting news, Allen enjoys playing video games and spending time with her pets.
Quality Control Specialist
Before joining the iCEV team, Rhianne Brown graduated from Texas Tech University with a bachelor’s degree in psychology with a minor in English. Brown is from Andrews, Texas and has always been connected to education as her mother worked as the middle school librarian.
In Brown’s role as Quality Control Specialist, she develops content and collaborates with the brand management team to ensure high quality results for students and teachers. "I enjoy the process of creating the interactive activities and projects for lessons," said Brown. Rhianne values CTE and believes it is great steppingstone for youth to take towards their future career and enjoys the opportunity to help people learn new things.
In her spare time, Brown enjoys playing video games and reading fictional books.
Quality Control Proofreader
Andrew Harris, Quality Control Proofreader, brings tremendous value to the iCEV team with his experience and drive to sustain professional communication in companies. Harris holds a bachelor’s degree in technical communications degree from Texas Tech University.
As a college student, Harris worked for the Texas Tech University Press as an editorial assistant and interned as a technical writer with Allard, Inc. Harris has several years of experience proofreading and is an asset to the iCEV team.
"I have always enjoyed reading, so having a chance to work in a position incorporating something I enjoy is important to me,” said Harris. “I spend the majority of my day reviewing lessons for grammatical errors and formatting inconsistencies. I also look to unify the style as it relates to iCEV's company. "
Outside of work, Harris collects vinyl records, enjoys reading and playing basketball. He also enjoys going hiking and has even climbed a mountain above 14,000 feet in Colorado.
Editor / Videographer
Mike Barley, Videographer, Editor, T&I Assistant Brand Manager, is originally from Plainview, TX. Barley has been part of the iCEV team for 30 years. He received his Bachelor's Degree in Corporate Communications from Texas Tech University. During his last semester of college, he worked for the Lubbock CBS affiliate in broadcasting before joining the iCEV team.
“I enjoy getting to work on lots of different subjects so it's not the same routine over and over like broadcasting.” says Barley, “As I tell people, I now know a little about a lot of different subjects. I enjoy passing that knowledge on to other employees who work in the brand management department or other areas of the company.”
Barley was the recipient of the 1st ever Employee of the Year Award in 1997 and again in 2002. However, he says his biggest honor was receiving the Aubrey N. Davis Family Memorial Award in 2002 which is named in honor of Gordon Davis's father. Barley was proud to have known him personally and has the utmost admiration.
“I think my greatest accomplishment has been producing quality educational materials that have been used extensively in classrooms all over the country to educate tens of thousands of students and stood the test of time,” says Barley.
In his spare time, you will find Barley tackling DIY projects around his home, bird hunting, fishing, and enjoying photography.
Editor / Videographer
Pamela Hester has been part of the iCEV production team since 2013. Before joining iCEV, Hester worked for local TV stations for more than a decade. Using her expertise in video production, Hester has contributed to several curriculum areas, including agricultural science, family and consumer sciences and architecture, construction, transportation and manufacturing.
Hester enjoys the opportunity to develop creative and entertaining educational materials, and is particularly passionate about the opportunities students can gain from Career & Technical Education.
“CTE gives you a chance to build a useful set of real-world skills. By taking CTE classes in high school, you can tryout different career paths to find what fits you best,” said Hester.
In her spare time, Hester enjoys pursuing creative outlets like crafting and sewing.
Native to Lubbock, TX, Eli Jiménez grew up rooting for the Texas Tech Red Raiders. As a Red Raider, Jiménez earned his bachelor’s degree in creative media industries with a minor in transmedia. Jiménez has a passion for telling stories using digital technologies. Recording, editing and producing videos is Jiménez’s specialty. Using his passion for videography, Jiménez will help bring new iCEV content to life.
Jiménez, iCEV Videographer and Editor, says he enjoys working with such a highly skilled team. Jiménez notes he is getting to learn an array of subjects while editing iCEV videos. "It is fun to learn new information while working," said Jiménez.
"CTE is the backbone of society," said Jiménez. "CTE is the amalgamation of everything a person has learned, which is essential in the modern world. The various topics falling under the umbrella of CTE are immense. It is hard to ignore the fact CTE has shaped the workforce."
Jiménez enjoys listening to new music and catching the latest movie and TV shows. Outside of work, he spends time with his family, travels and reads.
Editor / Videographer
Originally from Illinois, Jacob Saye, Videographer/Video Editor, has been a member of the iCEV team since 2011. Saye earned his bachelor’s degree in radio, television, and film from San Antonio College. His extensive videographer background includes working for the TI-IN Network, in news production as for the Texas Tech Athletics Department.
Working with the Brand Management Team, Saye captures audio and video for iCEV lessons and materials. He says his favorite part about is job is interacting with industry experts from a variety of industries and making videos with them.
"The best part about working at iCEV is the freedom of choice and ability to use my creativity to make content that students find engaging," said Saye.
Saye enjoys the opportunity to travel while working at iCEV. He says, "Working for iCEV has allowed me to travel and exposed me to a variety of different topics and people."
When Saye is not looking through a lens, he enjoys spending time with his two daughters.
Lead Animator & Graphic Designer
Melody Rowell, Lead Animator and Graphics Designer, is a graduate of Pacific Northwest College of Art with a master’s degree in collaborative design with a focus in animation and production. She has expereince in 2D and 3D animation, infographic design and illustration.
In her position at iCEV, Rowell integrated animation and 3D graphics into iCEV Productions in 2009. During her 10 years as a Graphics Designer at iCEV, Rowell has enjoyed learning more about a variety of subjects that she otherwise would not have been exposed to.
"I learn something new every day, " said Rowell. "Whether it’s the anatomy of the cardiovascular system or the history of toxicology, I’m learning about different subjects all of the time. The first animation I ever created for iCEV was explaining the reproductive systems of farm animals, and that’s something I never thought I’d encounter. "
Rowell says the work environment is another thing she enjoys about working for iCEV. "The team at iCEV is great, and I am so thankful to work with a great group of people," said Rowell. "I also appreciate the fact that iCEV wants the best for its employees. In my case, they allowed me to pursue an MFA in design so I could grow as a designer and bring a higher level of skill to my position."
When she is not designing outstanding graphics, Rowell enjoys drawing, expanding her creative abilities and playing video games. She also has experience in stand-up comedy. Rowell has two guinea pigs, Phillip and Kevin.
Kimberly Cantrell joined iCEV as the Content Development Specialist before transitioning to the Business & Industry Partnerships Department as the Marketing & Communications Specialist. In March 2021, Cantrell returned to her roots in the Marketing Department to lead iCEV's creative team as the Marketing Manager. Growing up on the border of Texas and New Mexico, Cantrell says she has two hometowns, Texline, TX and Clayton, NM. She earned a bachelor's degree in agricultural media and communications from West Texas A&M University and holds a master's degree from Texas Tech University in agricultural communications. Cantrell has experience in a variety of communications and marketing areas, including technical and feature writing, social media management, event planning, photography and design.
Growing up in a rural area, Cantrell was involved in her family's farm and cattle operation. Through these experiences, as well as her involvement in 4-H and FFA, she developed a passion for the agriculture industry and science communication. Coming from a family of teachers, she also has a strong appreciation for those involved in the field of education, especially Career & Technical Education.
"At iCEV, I am able to pair my passion for education with my love of science communication. I love that our materials are able to assist teachers while also expanding individuals' knowledge about the opportunities that can come through Career & Technical Education and earning industry certifications."
In addition to her position at iCEV, Cantrell also teachers a scientific writing course in the Agricultural Education and Communications Department at Texas Tech University. In her free time, Cantrell enjoys spending time outdoors. She can be found playing fetch with her dog, Scout, or taking Scout hiking or to the lake. She is an avid runner and trains for half marathons. Cantrell also enjoys outdoor photography, reading and listening to podcasts.
Lead Graphic Designer
Chelsea Bermea started as an intern for iCEV before being promoted to Marketing Assistant after a year with the company. Bermea was promoted to Lead Graphic Designer in 2021. She is originally Levelland, TX and holds a degree in design communications from South Plains College.
Bermea is passionate about Career & Technical Education because she has seen the effects it has had on her own life. She was an active member of FCCLA in high school, eventually holding the office of president and says that CTE courses made her better prepared for the workforce.
During her time at iCEV, Bermea has won the Best/Most Creative Halloween costume in 2016, and during the development of the Forensic Science course, she won the Forensic Fact Finder game in 2017.
Bermea enjoys cooking, playing with her dogs, redecorating her house and watching her favorite TV shows.
Jacelyn Nesmith is the newest addition to the iCEV marketing team. Originally from Levelland, Texas, Nesmith holds a bachelor’s degree in agricultural communications from Texas Tech University and has recently obtained a master’s degree in community and leadership development, specializing in agricultural education, from the University of Kentucky.
Her background, experiences and proficiency in agricultural communications and education will allow her to effectively communicate the successes of CTE educators utilizing the iCEV platform through various communication outlets. She appreciates the fact iCEV offers readily available educational materials to teachers across the United States. “Career and Technical Education teachers selfishly provide life-long strategies and opportunities to those who pass through their classrooms,” said Nesmith. “I love the fact iCEV provides engaging and interactive materials to teachers to make their lives a bit easier.”
On weekends and after work you can find her outdoors, traveling or with a good book in hand. Nesmith enjoys spending time with family and friends as well as engaging in new adventures.
Maria Cortez began working at iCEV as a marketing intern while earning her associate’s in graphic arts. Upon earning her degree, Cortez joined the iCEV team full-time as a marketing assistant. Cortez has been instrumental to the marketing team and has seen multiple projects to the end.
“I love being a part of a team that gets along so well to fulfill goals. Being able to work on graphics, and seeing them printed, mailed out or even posted on social media is exciting.”
During her time at iCEV, Cortez has developed a passion for CTE. She believes CTE courses open doors for students. From working at iCEV, Cortez wishes her school would have had CTE courses for her to be involved in.
Cortez is still a full-time student working towards a degree in criminal justice from South Plains College. When she isn’t at work or in school, Cortez enjoys reading and listening to true crime. She is also quite the artist and uses her talents to paint.
Xavier Cruz, Marketing Assistant, started at iCEV in 2014. He earned his bachelor's degree in design communications from Lubbock Christian University. Cruz enjoys using his creative abilities to contribute to the field of education. He believes visually stimulating graphics can play a big role in educating and inspiring individuals.
In 2016, Cruz received the scariest costume award at the annual iCEV Halloween costume contest.
In his free time, Cruz enjoys spending time with his wife, Kim, and their dogs. Together, they like spending time outdoors, exercising and cooking.
Christian Valdez, Marketing Assistant, started with iCEV in 2014. Valdez grew up in Plains, TX and holds a degree in design communications from South Plains College.
In his role at iCEV, Valdez enjoys seeing the design process go from idea to reality. He was a leader in developing the Career Cluster Poster series.
Valdez enjoys spending time outdoors, especially camping and playing disc golf. He also plays for a recreational soccer league.
Anthony Perez, technical support specialist, is a Lubbock native. Perez attended the Lubbock Coding Academy where he studied Full-Stack Web Development. Utilizing his background in programming and technology, his role at iCEV is to assist teachers with iCEV and Learning Management System integrations.
“I find it very rewarding to help teachers. It's great knowing that my assistance helps to reduce teachers’ stress and empowers teachers to become more comfortable in their virtual learning environment,” said Perez.
When Perez is not helping teachers with technical issues, he serves as a tutor for students attending the Lubbock Coding Academy. Additionally, he enjoys playing video games and singing karaoke in his spare time.
Lisa Barnett, iCEV Territory manager, developed her passion for Career and Technical Education from her experience as both an educator and administrator. She served as the CTE Coordinator for Botetourt County Public Schools for almost 10 years. Prior to serving as a CTE Coordinator, she was a business teacher at both Salem High School and Lord Botetourt High School in Virginia.
Barnett joined the iCEV team in 2018 with the goal of continuing to help CTE teachers by sharing iCEV’ s curriculum and materials. "iCEV is an amazing resource," said Barnett. "I wish I’d have known about it when I was a teacher and coordinator. "
Barnett uses her passion for CTE to work diligently with her team in Virginia, West Virginia, Maryland and North Carolina. Collectively, Barnett and her team support subscribers throughout the school year while providing valuable resources and materials. She is only one call away and is there to assist teachers, provide professional development and guidance. "I treat my clients as I would have wanted a vendor to treat me when I served in CTE administration—honest and willing to serve. "
CTE Curriculum Consultant
334-494-3924 • email@example.com
As a young man growing up and working on a small family farm, Mike Chism, iCEV Curriculum Consultant, vividly remembers being taught the meaning of responsibility and hard labor.
Chism was born and raised in Tuscaloosa, AL, where he says he remembers his grandfather plowing the fields with a mule and recalls the excitement of their first John Deere. In high school, Chism was involved in 4-H, FFA, Future Teachers of America and was active in sports. Upon graduating, he attended Auburn University where he received his bachelor’s degree in agronomy and soils. After a working is sales, Chism wanted to pursue teaching which resulted in him pursuing a master’s degree in agricultural education and education instruction leadership.
"I knew from the second I entered the classroom, I found my passion," Chism says.
Chism became certified and began his career in education. In his 20 years of experience, he has taught agriscience, horticulture, careers, agricultural mechanics, and was a young farmer instructor. One of his favorite things about being a teacher was on the last day of school.
"When I would watch the last school bus pull away, I knew I made a difference in children and sent them on their way to being better people," Chism says.
As a teacher, Chism says he used iCEV products for years. He became an employee at iCEV because he says he found their products to be superior to anything else in the marketplace. He says he enjoys that iCEV’s products are compatible with the state curriculum and saves instructors countless hours of preparation.
Chism enjoys spending his spare time with his family, working on the farm and doing woodwork. He married his high school sweetheart and has been married for over 35 years. He has one daughter, an attorney and registered nurse, and one son, who works as an auditor.
Angela Daly, Territory Manger, grew up on a small farm and ranch in Colorado. Daly has had a passion for the agricultural industry from a young age. Knowing she wanted to pursue a career in the agricultural industry, Daly earned a bachelor’s degree in agricultural education from Colorado Sate University. Daly has 17 years of experience in public education and brings a unique perspective to the iCEV team.
In her educational career, Daly served as an agricultural teacher for eight years, and taught STEM. Daly says the most rewarding aspect of teaching is experiencing the moment when it all comes together for a student.
After retirement, Daly decided to join the iCEV team saying it was a “perfect fit.” She says it has been a great way to stay involved in education by providing teachers with the necessary means to give their students the best education possible while taking a step away from the classroom. As an iCEV Territory Manager, Daly travels across seven states helping teachers utilize iCEV effectively.
"I absolutely love working with teachers to help them reach their full potential in their classroom, and use iCEV to make their jobs more manageable," said Daly. "Teachers are responsible for modeling our future and I love being a part of that process."
Daly remains active in CTE. She is a member the Association for Career & Technical Education (ACTE), Colorado ACTE and the National Agriscience Teacher Ambassador Program.
"CTE teachers are the heart and soul of every school," said Daly. "They have a passion for education and their students. Working with CTE teachers has become my passion. When you love what you do and who you work with it makes the job fun! "
Outside of her time spent working with teachers, Daly enjoys spending time with her three daughters and her husband. Daly is a sports fanatics, she especially enjoys watching her girls play sports. She also enjoys visiting historical sites in her spare time.
Originally from Pasadena, TX, Rick Fleming taught agricultural science and speech at Del Valle ISD and Academy ISD for 33 years. His favorite aspect of teaching was seeing students achieve success in their various endeavors. Fleming received his B. S. bachelor’s degree in agricultural education from East Texas State University and master’s degree in education from Southwest Texas State University.
"I enjoyed watching students grow and mature as they progressed from shy freshmen into self-confident seniors," he says. Fleming joined the iCEV team shortly after retiring from teaching. He says, "I have used the iCEV materials since the beginning of the company, and I have always believed in their products."
As a Territory Manager, Fleming looks forward to meeting new teachers and maintaining the friendships he has made over the past 30 plus years. He feels his work with iCEV will allow him to continue to give back to the agriculture industry.
Fleming’s wife of over 30 years, Pam, has been tremendously supportive during his teaching career. Fleming attributes a great deal of the success of the Academy FFA to the time his wife was able to give to the students. Fleming says, "because of this, I will always be her biggest fan."
Lonnie C. Johnson
Lonnie C. Johnson grew up in Ludlow, MS on a cotton and cattle farm where his fascination for agriculture began. He has been involved in FFA since he was 13 years old and says his agriculture teacher, P.E. Jones at Pisgah High School was one of the biggest influences in his life.
Johnson graduated from Mississippi State University in 1969 with a B.S. in agriculture education and received a master’s in political science and history from MSU in 1992. In 1994, Johnson became certified as a Gifted Specialist from the University of North Carolina. Throughout his career, Lonnie has served 25 years as a member of the Million Dollar Round Table, served eight years in the Mississippi Legislature, was a 1983 candidate for Governor and was an agriculture science teacher and FFA advisor for 17 years.
As an iCEV Territory Manager, Johnson enjoys traveling throughout Mississippi, Kentucky and Tennessee to show CTE teachers and directors a new way of teaching using iCEV products. “I enjoy working with the customer support group at our home office to give our customers the best service possible,” says Johnson.
His experience as an educator includes teaching biotechnology, animal science and plant science courses, among others. "I loved seeing students develop leadership skills in FFA and becoming effective leaders at the local, state, and national levels."
Johnson had the number one FFA chapter in the nation for the Hometown Scholarship Program at T.C. Roberson FFA in 2006 and the number one chapter in North Carolina three years in a row. Additionally, he has received three Honorary State FFA Degrees, had his Roberson FFA Chapter featured on the front cover of the New Horizon Magazine in 2004, was selected as one of the three “Outstanding Young Men of Mississippi” by the Mississippi Jaycees and received Who’s Who in American Politics as well as Who’s Who in American Education. Recently, Johnson received the 2016 Eddie Puckett Salesperson of the Year Award and the 2017 Aubrey N. Davis Family Memorial Award, both from iCEV.
Johnson lived in Asheville, North Carolina for the past 25 years and recently moved back to his farm in Mississippi and his newly remodeled 1905 home. He enjoys spending time his wife, three children and six grandchildren. Johnson considers his family to be his greatest accomplishment. They spend quality time together fishing, hunting, golfing and working on the farm.
Bobby Ledbetter taught agricultural courses for 31 years in Edinburg, TX, and he says being a teacher was his greatest accomplishment.
"My favorite thing about teaching was working with young people in various competitive events through the FFA," he said. "Before, during and after school the relationships between teacher and student became so fulfilling, I really cannot explain how important it was to me and my passion to teach."
Ledbetter grew up on a cotton farm with racing Quarter Horses. Through his teenage years, he worked in the fields, cotton gins and grain elevators, and later graduated with honors from Southwest Texas State University, then went on to receive a Master's in Agricultural Education from Texas A&M University.
After retirement, Ledbetter decided to join the iCEV team. He says that he is glad to have the chance to be connected with FFA and agricultural science teachers.
"I decided to work at iCEV after teaching with iCEV products for several years," he said, "Over the years and competitive events through FFA I have established some lifelong relations."
Ledbetter says he enjoys working at iCEV because he knows most of the teachers are 'down to earth' people who really care about the outcomes of their students. "I enjoy being able to provide resources that help teachers accomplish their goals," he said, "iCEV brings reality into the classroom, and the students enjoy it."
Besides working with iCEV and teachers, Ledbetter enjoys spending time with his three children and his wife, Anita. He has a small Simbrah cattle operation and also spends time fishing, hunting and golfing.
Maggie McGill, an educator for 18 years, was originally from Spring Lake, Michigan but has lived in San Diego, California for 38 years. She taught at the Diocese of San Diego and at Francis Parker Lower School, also in San Diego.
McGill has a master’s degree in curriculum and instruction and multiple teaching credentials with a supplementary authorization in English. She says her favorite part about the classroom was teaching children to read. “Watching them learn and read fluently is very rewarding.”
“Career & Technical Education teachers are the most dedicated and talented educators in our school systems,” says McGill. “iCEV provides engaging, interactive and fun CTE content. My favorite part of this job is hearing teachers tell me how much they love our curriculum!”
She says her greatest accomplishment was being able to be a teacher full time, have children and still have the passion and commitment to get her master’s degree.
McGill is very close with her family. She has two wonderful children and a boyfriend who encourages and supports them in all they do. She says her parents have also always been her greatest supporters.
After 28 years of teaching agriculture at Joaquin High School and Carthage High School, Don McGuffin joined the iCEV team in 2015 as a Territory Manager.
McGuffin says his favorite part of working for iCEV is the opportunity to stay in touch with Career & Technical Education teachers and helping them find a curriculum to better their students. "As a territory manager, I strive to promote our curriculum by developing positive relationships with teachers and administrators within the territory," said McGuffin.
McGuffin has an Honorary Lone Star FFA Degree, Honorary American FFA Degree and an Area Coordinator Award. He has also served on the Vocational Agriculture Teachers Association of Texas (VATAT) Board of Directors for 12 years.
In his spare time, McGuffin loves to travel. He has visited 44 of the 50, Canada and Mexico. He and his wife, Tina, attend antique tractor shows, quilt shows and do genealogical research. McGuffin still judges agricultural mechanic shows and says it is one of his biggest passions.
After retiring from the public school system, Jim Missildine joined iCEV because he understands classroom needs and enjoys lending a helping hand to other educators.
"I enjoy visiting with teachers and assisting them with curriculum," Missildine said, "It keeps me connected to education."
Missildine was born in Texarkana, TX and moved to New Braunfels, TX in 1968. He graduated from Texas State University where he received his bachelor of science in 1978 and his master of education in 1983. He later went on to graduate with his administrative certification at St. Mary's University in 2003.
Before becoming an iCEV employee, Missildine taught at Marion High School in Marion, TX for 29 years. As an agricultural science, health, and speech instructor, Missildine has won many awards including the Teacher of the Year Award at Marion High School in 2007. He was also a finalist for Ag Teacher of the year, which was promoted by Dr. Rahe at Texas State.
Missildine considers his family to be his greatest accomplishment. His son, Justin, has taken his place as the Ag Teacher at Marion High School while his daughter, Keli, also teaches at an elementary school.
An educator for more than 30 years, Loyd Nations taught agricultural science at Fairfield, Fruitvale and Van ISD. He also spent two years as a high school principal.
Nations is an Honorary Lone Star FFA Degree recipient, has been an advisor to two state FFA officers and served as a VATAT board member for six years. As a teacher, he enjoyed working with the youth of Texas and took pride in helping them achieve their college and career goals.
Now an iCEV consultant, Nations feels fortunate to continue his involvement with a community of great educators. "Honestly, CTE teachers are some of the most down to earth, level-headed, grounded folks we have in this country," he said, "They give of themselves and their time to make a difference in the lives of their students and community."
His family, Nations says, is his greatest accomplishment. He and wife, Cathy, have been happily married for 28 years. They are very proud of their two sons, Bryce, also an agricultural science teacher, and Cash, who currently is in high school.
Recently retiring from the public school system after 32 years of teaching, Kevin Parker decided to join iCEV to continue pursuing his passion for Career and Technical Education.
Originally from San Antonio, TX, Parker taught various agriculture courses around the Houston area. While teaching at Stuart Career Center in Baytown, TX, Parker received the Teacher of the Year award. Parker also served as the Area III FFA Treasurer for 20 years, served on the State VATAT Board of Directors for nine years, and served on the State FFA Board of Directors for three years. However, he says his favorite aspect of teaching was seeing the growth in his young students.
"There's nothing more rewarding than knowing my colleagues and I have made a real difference in our students' lives," Parker said.
Parker says he enjoys working with CTE teachers because they understand the importance of building a relationship with their students, which helps the process of making their rigorous programs relevant in students' lives.
"Modern education doesn't stress relevance enough, but we do!" Parker said. "CTE programs define relevance."
Parker and his wife, Rita, have two daughters, Wendy and Kinsey. Both of his daughters graduated with agriculture education degrees and are now teachers. Although Parker has had many impressive achievements throughout his life, when asked about his greatest accomplishment, he does not acknowledge any of them.
"I hope my greatest accomplishment is yet to come," Parker said.
Glenn Perryman, Territory Manager, is dedicated to the success of teachers and students. Traveling between North Carolina, South Carolina, Virginia and West Virginia, Perryman is proud to represent iCEV and provide teachers with meaningful curriculum, resources and materials.
Perryman holds a bachelor’s degree in agricultural communications from North Carolina State University as well a master’s degree in agricultural education from North Carolina A&T State University.
Having an extensive background in CTE, Perryman is able to relate to CTE teachers and provide them the support they need to be successful. Perryman knew he wanted to be a teacher at a young age, but he thought history was his calling. He wanted to be a part of program designed to motivate students "to learn by doing."
During his teaching career, Perryman started the first urban agricultural program at Winston-Salem, North Carolina. "It was my greatest challenge, and is my greatest accomplishment as a teacher, " Perryman said.
Perryman won numerous awards while teaching CTE for 33 years. He has been awarded an Honorary American FFA Degree, Honorary State FFA Degree, Governor’s Award for North Carolina Wildlife Federation State Safety Instructor of the Year and he was a two-time Teacher of the Year at R.J Reynolds High School.
"I often reflect back on the difference CTE made in my life by teaching me the skills needed to be successful in the world of work,” said Perryman. "CTE not only provides content knowledge, but also student organization activities that lead to leadership and personal skills that I may never have learned in core courses. "
During his time at iCEV, Perryman has been an asset to the sales team. In 2011, Perryman was recognized as the Salesperson of the Year. He was awarded the Aubrey N. Davis Family Memorial award in 2015.
CTE Curriculum Consultant
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Originally from Alabama, Andress brings a unique insight on Career & Technical Education and leadership to the iCEV team. His experience with continuous improvement projects at Cargill, Tyson, and the USDA; coaching nationally competitive teams and instruction at the collegiate level, and his experience as an agriscience teacher, have all afforded him opportunities to train a wide variety of students. Andress received his master's of agricultural science and leadership education from the University of Illinois, and currently serves on many support networks with the first college he attended, Black Hawk East.
With his experience and recognition in secondary and post-secondary education, Andress brings tremendous insight to the needs of a modern educator. Andress currently manages the Illinois, Iowa, Missouri, Wisconsin territories, while also providing support to national CTE communities of practice.
"There are many things I love about iCEV," said Andress. "Working with so many wonderful people is something I am immensely proud of. I believe leadership, at its core, is an act of service, and I am so thankful for being a part of a team that does all it can to help serve our teachers."
Amber Bedwell, Indiana Territory Manager, brings years of experience and insight to the iCEV team. Originally from Indiana, Bedwell holds a bachelor's degree in agricultural education from Oklahoma State University. After judging livestock and receiving her degree from Oklahoma State, Bedwell moved back home to Indiana, where she taught agriculture before joining our team.
As a territory manager, Bedwell will be working with CTE educators around Indiana. Bedwell enjoys lending a helping hand to educators and hopes to be considered as "more than a salesperson." Bedwell says she wants teachers to know, "they can come to me when they have questions or need advice…I am happy to help in any way that I can."
In her free time, Bedwell adores spending time with her family, particularly her niece and nephew. Bedwell's favorite food, chicken alfredo, is the key to her heart.
CTE Curriculum Consultant
Growing up on a 160 acre dairy and hog farm in Chelsea, MI, Ken Bollinger understands the true meaning of hard work and diligence, which he incorporates in his everyday life.
Bollinger, a recent retiree after 42 years in Career & Technical Education, has been recognized for many awards during his long-term teaching career. In 2006, he received the Phi Delta Kappa Educator of the Year Award and was the Michigan Farm Bureau Agriscience Educator of the Year in 2009. Throughout the past 11 years, Bollinger has helped purchase 75 acres where he developed an Agriscience Learning Center.
"At this center, students receive hands-on experiences in agricultural mechanics, equipment operations, animal science, plant science, ornamental horticulture and natural resource education," Bollinger said. "Being able to be a part of developing this center is by far my greatest accomplishment."
Bollinger says he takes great pride in his former students' success in their careers and personal lives. He believes that CTE teachers embody certain qualities that help shape students' futures and enjoys having the opportunity to continue working with them.
"CTE teachers are positive, practical, can-do individuals who know how to roll up their sleeves and get things done," Bollinger said.
Bollinger continues to work with FFA and 4-H members as they prepare for future contests. His wife, Pamela, is a retired nurse and together they have five children. He never misses an opportunity to spend time with his six grandchildren.
CTE Curriculum Consultant
George Brooks, Curriculum Consultant, brings years of passion and experience to the iCEV team. Originally from El Paso, TX, Books holds a bachelor’s degree in agricultural education from Texas Tech University. He earned a master’s degree in animal science from Sul Ross University and completed a master’s degree in occupational education from Texas A&M University. Along with his extensive educational background, Brooks has more than 30 years of experience in public education. For most of his career, Brooks taught agricultural science and also spent time as an assistant principal and energy manager for El Paso ISD.
When he isn’t traveling to schools across Texas and New Mexico, Brooks enjoys restoring old tractors and farm equipment and creating welding artwork.
CTE Curriculum Executive
After working in public education for over 30 years, Kimberly Brown has joined the iCEV team as a CTE Curriculum Executive. During her teaching career, Brown taught industrial arts and technology, earth-space science, construction and graphic arts.
In Browns' role, she works with CTE teachers and directors to connect them with iCEV products. Brown is passionate about iCEV products and the benefits both teachers and students can gain from the platform.
In her free time, Brown can be found spending time with her children and grandchildren or woodworking.
CTE Curriculum Consultant
Originally from Cheyenne, OK, Burns was an agriculture teacher for 32 years, with 25 of those years at Minco, OK.
A true competitor, Burns enjoyed watching his students excel in the classroom and at career development events. In fact, Burns' livestock judging teams have won state competitions in New Mexico and Oklahoma, and national contests in Denver, Kansas City and Louisville, KY.
Burns' favorite memories as a teacher not only involve judging and showing but also the friendships he formed with other agricultural teachers. He is also very proud of the commitment his students shown throughout high school, and specifically enjoys hearing of former student's accomplishments later in life.
As a Curriculum Sales Consultant and former CTE teacher, Burns values the commitment by iCEV to make materials he calls, "the best product on the market." He also understands the needs of CTE educators and how iCEV products help meet those needs.
Burns says his family is his greatest accomplishment. He and his wife Janet have three children and ten grandchildren. In his spare time, Burns enjoys golfing and watching his grandkids show livestock and play ball.
CTE Curriculum Consultant
Dennis Bushong brings a wealth of knowledge and experience to iCEV in his position as a curriculum consultant. Bushong taught agricultural science for 38 years at Gilbert High School in Gilbert, AZ. During his tenure at Gilbert, Bushong served at the department chair for 26 years. In addition to his years of experience in high school classrooms, Bushong also worked as an adjunct professor at Mesa Community College for five years. Bushong and his wife have three children, and he acts as the vice-chairman of his local credit union. Bushon is excited to work with CTE teachers across Arizona and help them be more productive and helping their students achieve success in and out of the classroom.
CTE Curriculum Consultant
Originally from Davenport, OK, Carla Campbell taught family and consumer science classes for more than eight years. Campbell feels her greatest accomplishment as an educator was achieving her National Board Certification in Education. In addition to spending a large portion of her career in the classroom, Campbell served as a supervisor for family and consumer sciences teachers within the Oklahoma Department of Career and Technology Education.
Since retiring from teaching, Campbell joined the iCEV team as a curriculum consultant allowing her to stay involved in education by offering a cutting-edge product to Career and Technical Education teachers in Oklahoma. “My favorite part of working for iCEV is the reaction I get from teachers when I show them the curriculum. They love it,” says Campbell.
Campbell enjoys being in a position to help CTE teachers, saying they are “simply the best."
CTE Curriculum Consultant
334-494-3924 • firstname.lastname@example.org
Originally from Samson, AL, Kay Carmichael acquired most of her teaching experience at Daleville High School, in Daleville, AL and Enterprise High School, in Enterprise, AL. She was awarded Teacher of the Year at both schools. She also taught for 10 years part-time at Enterprise State Community College in the Business Department.
Carmichael retired in 2015 after 28 years of teaching a wide array of business subjects such as keyboarding, BTA, multimedia design, multimedia publications, advanced computer applications, and accounting I & II.
Now that she is retired, Carmichael is glad for the opportunity to help CTE teachers with her work at iCEV.
“I enjoy working with CTE teachers because that is my background and I understand their needs,” Carmichael said. “It helps to have been a teacher myself and know how important time management is so you can still have time for your family.”
Carmichael enjoys living at Panama City Beach and spending time with her son, daughter-in-law, and granddaughter in Wisconsin.
CTE Curriculum Consultant
Linda Creech, originally from Houston, TX, taught family and consumer sciences at Alief ISD and Fort Bend ISD for a combined five years before becoming an administrator at Fort Bend ISD where she served as CTE Coordinator for 25 years. She says her favorite aspect of teaching was working with students.
Upon retirement, Creech began working immediately. She joined the iCEV team because she wanted to continue to help teachers. Creech says her favorite aspect of iCEV is, “the quality of the product itself and the support it gives teachers.”
As a CTE Curriculum Consultant, Creech looks forward to working with CTE teachers. “They have the biggest hearts, think outside the box, teach the whole child and get the whole picture of education,” Creech said.
Creech is a mother to one “amazing” daughter and son-in-law. She has one grandson and another on the way.
CTE Curriculum Consultant
Steve DeRose grew up on a family farm just north of Hanford, California in the San Joaquin Valley. After graduating from Cal Poly Saint Luis Obispo with a bachelor's degree in agricultural business, DeRose continued his education and earned a master’s in agricultural science. DeRose was an agricultural teacher and FFA Advisor for 38 years before retiring and joining the iCEV team in 2015.
DeRose says his favorite thing about teaching was, "watching students gain self-confidence and seeing their eyes light up when overcoming a challenge, reaching a goal and succeeding." He enjoyed working with colleagues and students who brought excitement and fun to the classroom each day.
DeRose was honored to receive special recognition for his accomplishments and achievements during his time as an educator. His accomplishments included, Teacher of the Year, California Agriculture Teacher of Excellence, Agriculture Service Award, State and National Championships as a CDE coach and National FFA Honorary American Farmer. DeRose has also been inducted into the California Agriculture Teachers Hall of Fame.
DeRose was an avid iCEV user while teaching. As a Curriculum Consultant, he enjoys working with CTE educators because "common treads are shared by all, and I believe in applied learning and the importance of student success." DeRose is glad to still be a part of the industry in which his life was built around while staying in-tune with what is happening in education and in contact with CTE staff from around the state.
"A lot of people contribute to one’s success and the longevity of an agriculture educator, but none more than an ag teacher’s family, " says DeRose. He credits his wife, Diane, and his two sons, Stephen and Tyler for being a part of his successful career. In his spare time, he enjoys spending time with his family and grandkids.
CTE Curriculum Consultant
Ellen Doese brings years of passion and experience to the iCEV team. Doese has more than 30 years of experience in education. Using her background and experiences, Doese will be providing support and training for CTE teachers across Iowa. Along with her extensive background in education, Doese holds a bachelor’s and master’s degree from Iowa State University.
Doese appreciates CTE and the opportunities the industry opens for students. She believes CTE prepares students to excel by teaching them practical skills to use in the workforce. In her role at iCEV, Doese enjoys providing resources to help teachers.
“My role allows me to assist CTE teachers. CTE teachers are buried with their roles in the educational system and the products that iCEV offers helps them accomplish their role,” said Doese.
When she isn’t helping CTE teachers, Doese enjoys spending time with her two granddaughters. She also enjoys riding bicycles and motorcycles with her husband.
CTE Curriculum Consultant
Vilma Gomez, originally from Edinburg, TX, was an agriculture science educator for over 20 years. She has taught at Pharr San Juan Alamo CISD, Edinburg CISD and was also an administrator with La Villa ISD. Gomez says her favorite thing about teaching was making students aware of their potentials and observing them become productive citizens of society.
Since retirement, Gomez has worked as a curriculum consultant for charter schools and Rio Grande Valley Linking Economic & Academic Development which partners with businesses to prepare CTE youth with leadership and career readiness skills.
Gomez says she enjoys working for iCEV because it allows her to still be involved in education, see old friends and meet new people. “I can relate to Career & Technical Education teachers and enjoy making their teaching experience more meaningful and rewarding through iCEV.”
Gomez has two children, Gabriel and Nadia. Gabriel is a sophomore at Texas A&M Kingsville and Nadia is a senior in high school and will be attending Texas A&M in College Station after graduation. Both of her children have had very rewarding experiences and accomplishments because of their involvement in 4-H and FFA.
CTE Curriculum Consultant
Steve Davis lives in Arkansas and serves as an iCEV curriculum consultant. After teaching high school agriculture for 33 years, Davis joined the iCEV team to provide educational resources and materials to CTE educators across Arkansas. Davis appreciates CTE educators for their dedication to their students and enjoys preparing students for their future endeavors.
Davis says he enjoys how welcoming and helpful everyone is at iCEV. He is excited to offer educational resources and materials to CTE educators, which in return, he believes will “make their jobs simpler and perform better in their classrooms.”
Outside of iCEV, Davis spends his time working cattle, reading and enjoying poetry.
CTE Curriculum Executive
Kurt Fritz, CTE Curriculum Executive, joined the iCEV team as a sales executive in 2021. Fritz has a bachelor’s degree in economics and a bachelor’s degree in arts in East Asian Studies from Pennsylvania State University.
Fritz is passionate about CTE and working with teachers. In his role, he will be traveling across the east coast helping iCEV users use the curriculum effectively. In his role, he says, "I am excited to bring resources that will enhance teaching career and technical education to teachers."
Fritz sees a lot of value in helping students develop the necessary life skills needed for them to join the working world. Fritz’ day-to-day job is to work alongside teachers and administrators to enhance student learning outcomes which is also his favorite aspect of his work.
Outside of work Fritz enjoys recording live performances of local bands, outdoor activities and is fascinated by technology.
CTE Curriculum Consultant
Nicole Hill brings years of wisdom and passion for Career and Technical Education (CTE) to the iCEV team. Her background as a legal secretary, owning an antique store and public education have allowed her to work in different fields and obtain a unique outlook on CTE. Hill understands the many responsibilities educators have and joined iCEV’s team to help ease the workloads of teachers. As a curriculum consultant, Hill travels around Wyoming helping CTE teachers find the right resources for their classrooms.
“What I love about CTE is it is hands-on! I love that students can actually use these skills in the real world,” said Hill.
While Hill isn’t traveling, she loves spending her time at local garage sales. Hill buys used furniture from garage sales to sand, repair, paint and sell at her antique store. She also enjoys reading and gardening.
CTE Curriculum Consultant
Amy Lamb, an educator in Virginia for 34 years, joins us as a CTE Curriculum Consultant. Lamb has recently served as the Director of Instruction and CTE Administrator for Northumberland County Public Schools after teaching mathematics for 31 years.
Lamb’s professional experiences will assist her in providing personal training for teachers and administrators based on their specific needs. She believes iCEV provides high quality materials to teachers.
Lamb appreciates CTE for exposing students to real-world scenarios. Through industry certifications, students can expand their knowledge in specific content areas to help them to succeed in today’s workforce. “CTE teachers are always seeking real-world learning for their students,” said Lamb. “They understand all students can be successful if given experiences which go beyond the traditional academic curriculum to inspire and cultivate a student’s passion.”
Lamb lives in a 100-year-old farmhouse where she enjoys reading, gardening and spending time with her friends and family. Lamb has one son and adores rescuing dogs for pets.
CTE Curriculum Consultant
David Little taught agricultural science and served as the FFA advisor at Eastwood Schools for 35 years. He has received several awards including the Outstanding Young Educator Award in 1983, an Honorary American FFA Degree and an Honorary Ohio FFA Degree.
As an educator, Little enjoyed watching students mature and progress throughout the four-year agricultural science program and beyond. “It is very rewarding,” he says, “to see productive young people begin a career, meet their spouse and raise a successful family.”
Little prides himself on being a role model for students and feels his greatest accomplishment was being available to them whenever they needed someone. His impact on his students and community is apparent through the gratitude displayed by parents and alumni at his last FFA banquet. They presented Little with a retirement gift, an inscribed boulder that commemorates his service and dedication to the Eastwood FFA chapter.
A strong believer in Career and Technical Education, Little feels all students should have a career goal before attending college. As an iCEV team member, he hopes to support CTE teachers by helping simplify their job through the materials iCEV offers. “If I can make an instructor’s job easier and more enjoyable by marketing CTE materials that will benefit them, then I will feel good about what I’m doing,” says Little.
Since retirement, Little has been traveling, including a trip to Europe in September. He and his wife, a retired 4th-grade teacher, have two children, Keith and Shannon, and a total of five grandchildren.
CTE Curriculum Consultant
Lana McDermott has been an educator for Gustine and Cameron ISD in Texas for 31 years. She is originally from Thorndale, TX. She has taught fourth grade as well as junior and high school agriculture. Lana has been awarded the Temple Telegram Golden Apple Award. She says her favorite thing about teaching was working with the students.
Lana had the chance to use iCEV’s curriculum in her classroom before she retired and she says she loved it. “Having all of the help and support made me want to help other teachers and show them the benefits of the program.” Her favorite part of working at iCEV is meeting the teachers and administrators and hearing about their experiences. Lana says she enjoys working with Career & Technical Education teachers because “it’s like working with family.”
Since retirement, Lana has been taking care of her parents. She has also had the opportunity to work the Hamm’s Booth at the Fort Worth and Houston Stock Show and watch the students show.
Lana has been married to her husband Erskine McDermott III for 31 years. He works for the Texas Department of Transportation in Caldwell, TX. She has two sons, Erskine McDermott IV and Cooper McDermott. Lana says her biggest accomplishment would be raising two awesome sons and being a two-time cancer survivor.
CTE Curriculum Executive
David Olson joined the iCEV team as a CTE Curriculum Executive after 34 years in public education. In his career, Olson wore many hats including an educator, principal, director, coach and adult education coordinator.
"I firmly believe in helping CTE teachers prepare tomorrow’ s workforce with the skills and mindset they need to be successful," said Olson. In Olson’s role at iCEV, he works alongside educators and CTE directors to connect them curriculum to enhance CTE classrooms in Minnesota.
Outside of work, Olson enjoys spending quality time outdoors with his family. In his spare time, you can find him reading or sitting by a campfire with friends.
CTE Curriculum Consultant
Karen Pitts, iCEV Curriculum Consultant, brings tremendous insight on what modern CTE classrooms look like today and what educators need to the iCEV team. Pitts taught high school Home Economics and Family and Consumer Sciences for over 20 years and served as a CTE Director for 10 years and a CTE consulting teacher. She also served as the Tennessee FCCLA Youth Consultant and currently serves as the Executive Director of the Tennessee Association of Career and Technical Education.
Pitts joined the iCEV team as a curriculum consultant to stay involved in education and to continue providing CTE teachers with instructional materials and curriculum to enhance their student’s learning experiences. "My favorite part of my job is helping teachers access a dynamic platform that allows them to engage students in robust learning experiences, " said Pitts.
Outside of work, Pitts enjoys listening to classic rock, going to concerts and crafting.
CTE Curriculum Executive
Before joining iCEV, Kaitlin Plante earned her degree in diversified agriculture from Abraham Baldwin Agricultural College (ABAC) in Tifton, Georgia. During her time at ABAC, Plante was an active member of the National Agri-Marketing Association and other leadership organizations to develop her leadership and communications skills. Upon graduating college, Plante taught middle school agriculture for five years in Florida. In her role as a teacher, Plante gained valuable insight on what CTE classrooms look like today and what teachers and student’s need.
As CTE Curriculum Executive, she travels to schools meeting teachers and CTE directors to develop connections to better understand and meet their curriculum needs.
"CTE is important because it’s the future of our country and workforce," said Plante. "We are always going to need people in these professions. Students need to know that there are options out there for them that don't involve a 4-year university system. "
Outside of work, Plante enjoys going to the beach, photography and going to concerts but often can be found working with kids and cattle.
CTE Curriculum Consultant
Charles Prause, a recent retiree after 32 years in Career & Technical Education, brings years of experience and passion to the iCEV team. He holds a bachelor’s degree in agricultural education and a master’s degree in secondary mid-management from Stephen F. Austin State University. As an agricultural teacher, he was an avid iCEV user and is excited to continue learning and sharing the online product with iCEV customers.
While an agricultural teacher, Prause served as an officer of the Agriculture Teachers Association of Texas and as the Chairman of the Texas FFA Association. Today, he is an honorary member of the Agriculture Teachers Association of Texas.
Prause says he takes great pride in being involved in a field who strives for the betterment of students. He is excited to stay involved in education by providing teachers with the means to give their students the best education possible. "As a former ag teacher, iCEV is an awesome product in all content areas, " said Prause. " I am excited for the opportunity to share the curriculum with other teachers. "
Outside of his time working with teachers, Prause enjoys spending time with his wife and two daughters. He and his wife treasure their time traveling, especially visiting new wineries. The majority of his spare time is spent outside working sheep, going to the lake, fishing, welding or woodworking.
Sharon Saunders Johnson
CTE Curriculum Consultant
Johnson joined the iCEV team after retiring from a career in education. She currently serves as the Workforce Development Leader and as a Curriculum Consultant for iCEV. Johnson holds a bachelor’s degree from North Carolina State University in soil conservation and master’s degree in instructional technology from North Carolina A & T University.
Her work experience includes working for Farmers Home Administration, a farm credit service, and 31 years with Richmond County Schools in a variety of roles. She began her teaching career as a job training partnership act coordinator and taught industrial cooperative training, employability skills and career management.
Johnson was a Career and Technical Education Director from 2010- 2019 and was an active member of the NCACTE-Administrative Division. Sharon served as presidents of NCACTE during the 2018-19 school year as well.
"It is great to be able to continue working with Career & Technical Education teachers and administrators, " said Saunders Johnson. "I’m excited to share what iCEV has to offer our school districts and how we can enhance student learning. "
Amanda J. Sharp
CTE Curriculum Consultant
Amanda Sharp, Curriculum Consultant, grew up on a 1795 original land grant of Alexander McMillan in East Knox County. Portions of the land grant are still held by family members including Sharp and her husband, Gary. She taught in Knox County for 27 years as a CTE instructor in business & marketing.
Throughout her tenure, she was named teacher of the year at the school level as well as high school teacher of the year at the district level. She holds several certifications in the business community. As a previous business owner, she understands the importance of basic business skills needed for all students.
She holds a bachelor’s degree in technological and adult education from the University of Tennessee, and a master’s in human resource development from her alma mater. Sharp has been involved in several education initiatives. As department chair, she helped start a school bank and revived the school store at her last school.
She has been involved In FBLA and DECA chapters with many regional, state and national winners. She has had several students become state FBLA officers in Tennessee.
Sharp says her favorite thing about teaching was watching the “aha” moment when students fully understand a concept they have struggled through. Watching students at regional, state and national conferences grow professionally makes her proud to be a part of developing responsible and productive citizens.
Retiring in May 2018 left time for Sharp to enjoy retirement before joining iCEV. She can continue her career by introducing teachers to iCEV. Sharp says if she had been introduced to iCEV prior to retirement she might have continued teaching for a few more years. She believes iCEV is a game changer for teachers.
She enjoys hiking in her spare time. Spending time with her husband and grandchildren bring Sharp enormous joy.
CTE Curriculum Consultant
Sydney Snider, CTE Curriculum Consultant, brings tremendous insights on Career & Technical Education (CTE) to the iCEV team. Her education, experience in state and national FFA and working in educational outreach has equipped her with insights of modern CTE. Snider holds a bachelor’s degree in agricultural communications from The Ohio State University. Prior to joining the iCEV team, she served as the director of education and outreach at GrainBridge.
Snider will be using her passion for CTE to travel around Ohio providing teachers instructional materials and curriculum. She enjoys the opportunity to work directly with educators and students in her territory. She says, "Teachers go above and beyond to create learning environments meeting the needs of all of their students. " As a curriculum consultant, she is excited to play a role in creating a meaningful learning environment for CTE students.
"As a former CTE student, I know the real-world value these programs create for students and their industry, " said Snider. "CTE programs, and their student organizations, develop leaders who are well equipped to improve our industries, our communities and our world! "
Outside of her time at iCEV, Snider enjoys cooking and traveling. She can also be found spending time with her family and friends.
Kassie Jo Winn-Huizar
CTE Curriculum Executive
Kassie Jo, Winn-Huizar, iCEV Curriculum Consultant, is originally from New Mexico, but has called Oklahoma home since college. She holds an associate’s degree in agriculture from Redlands Community College and continued her education at Oklahoma State University. During her time at Oklahoma State University, she earned a bachelor’s degree in animal science and a master’s degree in meat science. Winn-Huizar was involved in multiple successful judging teams throughout her college career, including the Livestock and Meat Judging teams.
Winn-Huizar has worked as an assistant livestock judging coach, a student coordinator and a Meat Science and Muscle Biology Lab coordinator. In her current role at iCEV, she will be traveling across Oklahoma, helping CTE teachers find resources to use in their classrooms. From a young age, Winn-Huizar has been passionate about CTE, especially agricultural education.
"I love the creativeness and determination CTE teachers bring to the table! They are constantly looking for creative ways to engage students and determined to provide a real-world experience that will build the skills students need to be successful in any career they choose."
Winn-Huizar and her husband have one son, Benjamin. Together, the three of them own a sheep and hog farm, where they raise lambs and hogs for livestock exhibitors around Oklahoma. She says she enjoys working with local FFA and 4-H members, and their agricultural teachers. However, her favorite part of her day involves "spending time with Ben and watching him grow in the same agricultural environment I had as a child, " said Winn-Huizar.
CTE Curriculum Consultant
Born and raised in Carlsbad, NM, Deborah Woodward has been a family and consumer sciences educator for more than 30 years. Woodward taught for Carlsbad Municipal School District, Ysleta ISD in El Paso, TX and East Central ISD in San Antonio, TX.
Woodward taught a range of courses, including lifetime nutrition and wellness child development, interior design and fashion design. She had a hand in writing an Achieve Texas grant, which was instrumental in starting the Culinary Arts program at East Central High School. Her favorite part of teaching was working with students, especially in Family, Career & Community Leaders of America (FCCLA) and Texas Association of Future Educators (TAFE).
Since retirement, Woodward worked with the Statewide Instructional Resources Development Center as a Curriculum Specialist before joining the iCEV team.
“I understand the value of providing up-to-date, relevant teaching materials to Career & Technical Educators. Some teachers have minimal equipment and resources to teach with. I believe iCEV can adequately fill that gap. I like the personal attention I can provide to the CTE teachers,” says Woodward.
Woodward enjoys working with CTE teachers. “We teach courses that are relevant to the students. We understand the value and impact our courses have on students, the family unit, community and society,” says Woodard. She considerers teaching for 32 years in a field that is so vital to the success of individuals one of her greatest accomplishments.
Woodward has been married for 34 years. Her husband is a retired Senior Special Agent for Homeland Security. They have three children. Their son, Joshua took time off from school to the Marines and did a tour in Afghanistan. He graduated from Texas Tech and is currently working on his master’s degree. Monique graduated from Stephen F. Austin University in May 2015. Jared graduated the University of Texas at San Antonio. Woodward has three beautiful grandchildren.
CTE Curriculum Consultant
Dan Ziegler grew up on Ziggy’s Piggy Farm, in Sun Prairie, WI. While showing pigs and being an active member of 4-H and FFA, he developed a passion for the agricultural industry. After obtaining a degree in agricultural education from the University of Wisconsin-Madison, Ziegler taught agriculture at New Glarus Middle and High School for 36 years.
During his teaching career, Ziegler was an avid iCEV user. He appreciates the flexibility within the online platform and believes iCEV is a valuable tool for CTE teachers. His experiences with iCEV will help him provide resources and training to new iCEV users.
Upon retiring from teaching, Ziegler joined the iCEV team as a CTE curriculum consultant. In his role at iCEV, Ziegler will be working with CTE teachers across Wisconsin. “I will be able to assist instructors get more information to their students in the most efficient and productive way possible,” said Ziegler. He is looking forward to meeting new teachers and providing instructional materials for their classrooms.
“CTE is where students get to apply what they learned. CTE teachers want the students to learn the subject matter,” said Ziegler. “They also want to see students apply the content to their future career goals to be a successful part of society.
In his free time, Ziegler likes to spend time with his family, especially his granddaughter, Ellie. Ziegler is a certified officiant and has performed over 10 weddings of his former students. He also enjoys singing karaoke.
CTE Curriculum Consultant
CTE Curriculum Consultant, Kendyl Wright, is originally from Aubrey, Texas. Her pursuit of a bachelor’s degree in business administration in management and a master’s degree in retail and hospitality management brought her to Lubbock. Upon earning her degrees from Texas Tech University, Wright worked as a retail manager at a local boutique.
Her passion for building connections and helping others brought her to iCEV. In her role, she will be working to provide teachers with materials and resources for their classroom. "I am excited to have the opportunity to work with people across the United States, " said Wright.
Wright comes from a family of public-school teachers; she understands the passion teachers have for helping their students. She says she is excited to work with teachers and share iCEV with teachers. Using her passion for helping others, Wright will be connecting with teachers in Texas to offer support and resources for CTE teachers.
When she is not helping others, Wright enjoys spending time with family, friends and her dog, Remi. In her free time, Wright builds jigsaw puzzles, particularly Disney themed puzzles.